Endless Nootropics
The Brief
The Creative is to raise awareness in The Protein Works’ exciting product “EndlessTM”
EndlessTM is the most advanced nootropic on the market today. The Protein Works have taken their sports nutrition performance expertise and applied it to the most important game-changer of all - the brain.
Endless nootropic
The aim was to create an eye catching web banner in both desktop and mobile versions along with an email marketing banner. I started by putting together the three images of the different flavours of endless as I felt it was important to show the customer what they where purchasing. from here it was important to create a bold eye catching background whilst making sure the focus was not taken away from the products themselves. The explosion of liquid in the background was a was an experiment at first but after doing some market research I found that people felt they could relate to the product more as it helped them to understand what the product was and how it is consumed.